Sapolio Soap Predates Ivory Acrylic Print
by Woodson Savage
Product Details
Sapolio Soap Predates Ivory acrylic print by Woodson Savage. Bring your artwork to life with the stylish lines and added depth of an acrylic print. Your image gets printed directly onto the back of a 1/4" thick sheet of clear acrylic. The high gloss of the acrylic sheet complements the rich colors of any image to produce stunning results. Two different mounting options are available, see below.
Design Details
An early advertisement for Enoch Morgan's Sons, Sapolio Soap, for the kitchen. Sapolio was a brand of soap noted for its advertising, led by Artemas... more
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3 - 4 business days
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Artist's Description
An early advertisement for Enoch Morgan's Sons, Sapolio Soap, for the kitchen. Sapolio was a brand of soap noted for its advertising, led by Artemas Ward from 1883–1908. Bret Harte wrote jingles for the brand.
Artemas Ward introduced the use of transit ads for Sapolio in almost all public transit vehicles in the country. He later obtained an exclusive franchise for the advertising facilities on New York City’s elevated railway and subway systems which he later sold to Barron Collier. This same Artemus Ward also at one time owned the King Automobile Company before his death in 1925.
Time magazine described Sapolio as "probably the world's best-advertised product" in its heyday.
Sapolio was manufactured by Enoch Morgan's Sons Co. from 1869, and was named by the family doctor.
Sapolio is often cited in marketing and advertising studies as an example of the result of diminishing or discontinuing advertising. After decades of maintaining some of the best known advertis...
About Woodson Savage
I have collected advertising signs and related items for more than 40 years. It was only recently that I became attracted to cardboard streetcar advertising signs. Initially, it was the superb graphics that caught my attention but as I did more Internet research, I became fascinated with the history associated with the creation and use of these cards as well as with the company's, products, and services offered. After retiring, I decided to write a book to help preserve some of these amazing streetcar card images before they succumb to the ages. This entire industry was founded on creating advertising cards that were simply used for a brief period of time and then simply scrapped or discarded after use. A lucky few cards ended up...
$76.00
Woodson Savage
You can see two of these signs on my image database here https://imageworld.lunaimaging.com/luna/servlet/s/5e2qzh